Sometimes the task of fixing SEO problems can be overwhelming, but the following list can help to alleviate this daunting task. Most SEO problems occur within 5 basic areas. The list included here touches on each of these lists and can help you from wasting time by digging too deeply in any one particular area. …
SEO Blog
Toronto Web Marketing in the Age of Social Media
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Social media is taking the world by storm with over 83% of online consumers taking advantage of the different types of social media available. It was only a matter of time before marketers followed them to this incredibly rich customer source, but marketers are increasingly frustrated by the lack of return on their investment in …
How to Optimize your Website Content for Search Engines
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In the quick-paced and ever changing landscape of the internet, it is extremely important that your website’s content be able to capture and hold your potential customer’s attention. We at our Toronto SEO company believe that writing content is very important from the SEO perspective – your website copy is your battle for page one …
Making the Most of your marketing Content’s Value: An Eight-fold Approach
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Did you know that 95% of those selecting a vendor make their choice because the vendor provided the most relevant content of the vendors they were considering? That’s right – 95%. As you can see, the relevancy of content can be an extremely important consideration in the selection process. But it isn’t just relevancy that …
Do’s and Don’ts of Internet Advertising
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Walking the Line in Internet Advertising It is said that balance is key to living a fulfilling life, but balance can be hard to obtain when it comes to the world of advertising. How, after all, can you balance the advertiser’s need to get their ads noticed with the consumer’s desires to be left alone? …
How to Choose a Great Domain Name – 12 Tips for 2011
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Anyone who has used the Internet for any length of time knows that a really great domain name is important to have, especially in this era when everything is moving online. In truth, it can make or break a site. The simpler and more succinct a domain name is, the easier it is for people …
7 Signs of a Bad SEO Client
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Anyone who has ever worked in the field of customer service knows that even if you love your job there are going to be days – and particularly people – who make you wonder why on earth you ever got into this field and specifically, why you bothered to get out of bed this morning. …
How to Measure the ROI of your Social Media Campaign
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Being social media savvy when it comes to public relations is one thing, but actually being able to gauge the effects your campaign is having on the marketplace is another thing entirely. There are a few tried and true methods for measuring your Return on Investment (ROI) so that will help you decide if you …
14 Billion Euros to be spent in 2012 in Internet Marketing
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It shouldn’t come as a surprise to anyone that online advertising is here to stay. The ability to reach such large segments of the population is not an opportunity that any advertiser worth their salt can afford to overlook. However, just as there can be unforeseen trends in financial markets, it looks as if some …
Desktop vs. Mobile Searching 2010
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We are living on the edge of yet another technological revolution. Yes, another one! While it may not seem like as big of a breakthrough as the microchip or wireless systems, the switchover from desktop search engines to mobile search engines is well under way and will change the future not only of how we …
